When first starting this project focused around a single color, I wanted to create a cookbook because I love all the different colors that are in vegetables, fruit, spices, and everything that goes into cooking.
That’s when I chose to focus on a color that doesn’t always get the recognition it deserves.
I wanted to take an assortment of brown ingredients and show how beautiful they can be.
Brown is beautiful.
A first thought when creating a cookbook was how to cook and photograph all the food in a beautiful way.
Realizing as the project progressed, the brown ingredients would speak for themselves. Since this book is about the color brown, why not show the ingredients in their whole form?
The brown ingredients are different textures and shades of browns—this should be shown. By closely photographing them, it gives texture to the page, while also showing the details of these ingredients.
Didot is not a typeface meant to be read in large body of text; however, the typeface worked for this book because of it’s delicate thicks and thins. Since the photographs are so heavy in contrast on the page, I wanted a typeface that would compliment them and not distract.
This book isn’t only meant to be used as a cookbook. It is meant to teach people about the ingredients and where they come from. They don’t magically appear in the grocery store or the fridge. Each ingredient has a different journey. Three ingredients are focused on in depth and discuss the process in which they grow and are harvested.
For furthering this project, I would want to make a whole series of cookbooks incorporating different colors of food. I think it’s important to understand how the ingredients we use everyday are cared for so we can be more appreciative of the food we make, no matter what color the ingredients are.